McDonald’s Bickel
No. 1 in Schaffhausen. And officially so.
With the opening of the McDonald’s restaurant at Herblinger Markt, Schaffhausen, not only a new location was created, but the first McDrive in the canton. New location. New McDrive. New jobs. We at zurMarke supported the opening holistically – from the attention-grabbing poster campaign and the digital VIP invitation to the pre-launch job campaign for the new team. Clear messaging, fresh design and maximum regional visibility.
