HR Marketing & Employer Branding.
Conventional job adverts are not up to the challenge of competing for specialists and talents. Anyone who wants to leave a lasting impression on potential employees today must also direct their marketing and communication efforts towards human resources.
If there are already problems in this area, they can be multifaceted. As a partner, we analyse the situation and point out possibilities for improvement. This field of possibilities is relatively wide, as marketing-thinking is increasingly finding its way into the HR sector. The field of social media in particular is increasingly important when it comes to recruiting skilled workers.
- Employer brand
- HR campaigns
- Career websites
- HR online
- Social media